University of Wisconsin–Madison

Best Practices for Pop-up Shops

Type Policy Brief or Report
Year 2023
Level City or Town
State(s) California, Colorado
Policy Areas Community Development, Economic Justice
The COVID-19 pandemic changed the landscape for small local businesses, leaving many communities with vacant storefronts. Local officials can support economic recovery by supporting pop-up shop programs to support small businesses, provide free or subsidized retail space, and offer business development services. This guide includes specific examples from Denver and San Francisco which illustrate comprehensive support services including financial literacy, marketing, and permitting assistance.

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