University of Wisconsin–Madison

Modernizing Mitigation: A Demand-Centered Approach

Type Policy Brief or Report
Year 2018
Level City or Town, National, State
State(s) California, Massachusetts, Virginia
Policy Areas Transportation & Mobility
Conventional approaches to addressing transportation reduce social interactions, stifle economic activity, and diminish accessibility for residents. This report proposes a "modern mitigation" approach which builds around transportation demand management to make traffic reduction a priority and provides recommendations to achieve this. Best practices include mapping exercises to identify what isn't working in local transportation systems, providing examples of successful projects to educate developers, and having elected leaders set a clear policy agenda with respect to the transportation vision of their city.

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